In today’s fast-moving, digital-heavy professional world, the way you show up on LinkedIn can shape how others view you—whether they’re recruiters, colleagues, clients, or industry partners. Your profile isn’t just a page; it’s often the first impression people get of you. That’s why having your LinkedIn presence set up properly matters, whether you work as a consultant, run a business, manage marketing projects, or build authority through guest posting. This guide walks you through every critical part of that process—from understanding LinkedIn support and customizing your LinkedIn URL to managing your account settings. It also breaks down essential elements, such as choosing the right profile picture, exploring LinkedIn courses, adjusting banner and post sizes, using QR codes, creating carousel posts, and knowing when and how to cancel LinkedIn Premium or delete your account altogether.
Introduction to LinkedIn Support
LinkedIn offers plenty of built-in tools to help users navigate the platform. Yet many people still find themselves confused about the more minor details—like polishing their profile, presenting a consistent brand, accessing courses, or managing account settings. Getting these pieces right not only saves you time and frustration but also strengthens the impression you make online. Whether you’re connecting with people across different countries or showcasing your work to potential clients, the way your LinkedIn profile is organized and presented plays a significant role in how others perceive you.
Understanding Your LinkedIn URL
What is a LinkedIn URL?
Every LinkedIn user gets a personalized profile URL that essentially serves as their digital calling card. It’s the link people use to find you—whether it’s listed on your resume, tucked into your email signature, or shared during outreach. It quietly represents you before you ever say a word.
How to Find and Customize Your LinkedIn URL
You can change your LinkedIn URL directly from your profile settings, and it’s worth taking a moment to do it. Keeping the link short, easy to remember, and closely tied to your name or brand makes a noticeable difference. A clean, customized URL looks more professional and gives a stronger impression whenever you share it with others.
Best Practices
- Stick to basic letters, numbers, or hyphens when setting up your URL so your URL stays clean and easy to use.
- Skip any extra symbols—they only complicate the link and make it harder to share.
- Make it something people can remember easily and share without any hassle.
- Change it sparingly to avoid confusion. Avoid frequent updates, as they can confuse people who already have your link.
A clean, well-chosen URL makes you easier to find and helps reinforce your personal or business brand wherever you share it.
LinkedIn Courses
LinkedIn Learning offers a vast range of courses—from marketing and tech to leadership and countless other skills. Showcasing the courses you’ve completed on your profile signals that you take your growth seriously and stay committed to learning. Whether you’re trying to build authority in SEO, strengthen your marketing knowledge, or sharpen your business skills, these certificates add weight to your profile and help you stand out.
LinkedIn Profile Picture
Your profile photo is often the first thing people notice, and it sets the tone for how professional you appear long before anyone reads a word on your page.
Best Practices
- Choose a sharp, high-quality headshot that shows you clearly and looks polished.
- Go with a simple, neutral background so the focus stays on you.
- Try to take the photo in natural light—it makes your face look more transparent and more approachable.
- Make sure your face is centered in the frame and easy to see, with no distractions.
Even minor tweaks can make a noticeable difference in how confident, reliable, and professional you come across to others.
LinkedIn Banner Size
Your banner is the biggest visual space on your profile, and many people forget it’s actually a prime spot to showcase their personal or professional brand.
Recommended Banner Size
The best banner size to use is 1584 × 396 pixels, which helps your image look clean and fit well across nearly all devices.
Tips for an Effective Banner
- Place the most essential parts of your banner in the center so they stay visible no matter where it’s viewed.
- Keep the design simple and uncluttered so it looks polished and easy on the eyes.
- Try using colors that align with your branding to make your profile look cohesive and intentional.
- Skip any images that look blurry or pixelated—they can make your profile seem less polished than it should be.
A well-designed banner instantly shows that you care about how you present yourself and take your professional image seriously.
LinkedIn Post Size Guidelines
The dimensions of your posts play a significant role in how sharp, clear, and visually engaging they look to others.
Key LinkedIn Post Dimensions
- For landscape posts, aim for images around 1200 × 627 pixels so they display cleanly.
- If you’re posting a square image, 1080 × 1080 pixels works best for a crisp, balanced look.
- Stick to JPG or PNG files, as these formats keep your images clear and easy to upload.
Why It Matters
Low-quality images or the wrong dimensions can hurt your engagement, while sharp, well-sized visuals instantly look more professional and help your posts stand out—especially when you’re sharing updates often.
LinkedIn Carousel Posts
Carousel posts are among the most attention-grabbing formats on LinkedIn because they let you share a series of slide-style visuals that work perfectly for storytelling, step-by-step guides, or sharing valuable marketing insights.
How to Create Carousel Posts
Put your slides together as a PDF or a set of images, then upload them as a document when creating your post. Keep the design style consistent across all slides so the final carousel looks clean and professional.
Recommended Sizes
- For square carousel slides, use 1080 × 1080 pixels for the best balance and clarity.
- For vertical slides, you can go up to 1080 × 1350 pixels to make the content taller, more transparent, and easier to read on mobile.
Best Practices
- Start with a compelling first slide that immediately grabs attention and encourages people to swipe through the rest.
- Make sure your text is big enough to read easily, even on smaller screens.
- Make your slides transition naturally from one to the next so viewers can follow the message without confusion.
- Wrap up your carousel with a clear call to action that guides viewers on what to do next.
When done thoughtfully, carousel posts can significantly boost engagement and keep people interacting with your content longer.
Canceling LinkedIn Premium and How to Cancel LinkedIn Premium
LinkedIn Premium comes with extra perks like deeper profile insights and the ability to send InMail messages, but if you’re not getting real value from those features anymore, canceling the subscription saves you from paying for something you’re no longer using.
Steps to Cancel LinkedIn Premium
- Go to your Settings & Privacy section to get started.
- Head over to the Subscriptions & Payments section to manage your plan.
- Choose the Manage Premium Account option to see your subscription details.
- Click on Cancel Subscription to stop the plan from renewing.
If you signed up through a mobile app store, you’ll need to cancel the subscription directly from your device’s subscription settings.
After Cancellation
Your Premium tools will remain available until your current billing period ends, and after that, your account will automatically switch back to the Basic plan.
LinkedIn QR Code
LinkedIn gives you a personal QR code that makes sharing your profile incredibly easy. It’s convenient at events, meetups, and even online interactions where quick connections matter.
How to Use It
You can pull up your QR code right from the mobile app and use it anywhere—whether you want to share it digitally or print it on things like business cards.
Why It’s Useful
It lets people connect with you instantly without having to search for your name, making networking faster and far more convenient.
Deleting a LinkedIn Account and How to Delete a LinkedIn Account
If you decide to close your account, it’s essential to know precisely how the process works and what you’ll lose once it’s gone.
Before Deleting Your Account
- Make sure to download a copy of your data before you move forward.
- Let key contacts know in advance so they’re not left wondering how to reach you.
- Be sure to cancel any active subscriptions tied to your account before closing it.
Steps to Delete Your LinkedIn Account
- Open your Account Preferences to begin the process.
- Choose the Close Account option to move forward with deleting your profile.
- Confirm that you want to proceed, and LinkedIn will start closing your account.
Important Notes
- You’ll no longer be able to access your connections or any of the content you previously shared once the account is deleted.
- Your profile will disappear from search results, and people won’t be able to look you up once it’s removed.
- A bit of your data might linger on the backend for a short time, but your profile itself will no longer be accessible once it’s deleted.
Troubleshooting and Support Options
If you run into issues with things like your profile photo, banner, billing, or account access, LinkedIn’s support tools can usually point you in the right direction. You can look up anything you need help with—whether it’s updating your URL, sorting out display problems, or fixing subscription-related concerns. Staying on top of your settings and regularly reviewing your profile helps keep everything clean, organized, and professional.
Conclusion
Your LinkedIn profile isn’t just another piece of your digital footprint—it’s the face of your professional identity. When you take the time to refine things like your custom URL, profile photo, banner, post styles, carousel designs, QR code, and even your subscription or account settings, you give yourself a cleaner, more substantial presence. Whether you’re connecting with people around the world or showcasing your services, a well-maintained profile boosts your credibility and opens doors to new opportunities. Paying attention to these details can genuinely elevate your personal brand and expand your professional reach.
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